By Abraham Kizza
KAMPALA. Uganda Local Government Association is organizing the first ever Coffee and Tourism Symposium in the country.
The symposium which will be held at Golden Tulip Hotel, Kampala on December 6, 2018, will run under the theme; “Unlocking Uganda’s Coffee Tourism Potential”.
Stephen Asiimwe, CEO Uganda Tourism Board, while addressing journalists at the Uganda media Centre on Tuesday, said the symposium will bring together key stakeholders in the coffee and tourism sub-sectors to deliberate on how the gains and potential in both sub-sectors can be enhanced.
“Coffee and tourism are some of the biggest contributors to Uganda’s GDP (Gross Domestic Product). Secondly, where there’s tourism attraction, coffee grows. It is from this that we have been motivated to organize this symposium,” he said.
He revealed that however, whereas the country is considered a major coffee supplier on the world stage, Uganda does not feature in the world’s 15 top value earning coffee exporting countries.
“We are bringing consumers to the farms and ensuring they have all amenities they need in terms of transport and on-farm experiences that will help farmers and those in hospitality and tourism industries gain prominence and global exposure,” he said.
At least 180 delegates and 20 exhibitors are expected at the inaugural event, including tour operators, coffee farmers, hoteliers and others involved in the hospitality and coffee industry.
The symposium will provide an opportunity for stakeholders to meet, establish business relationships and discuss coffee and tourism opportunities and ways to improve the business.
Mr. Asiimwe said that the Coffee and Tourism Symposium will become an annual event.
Uganda Tourism Board is a statutory organization established with a mandate reviewed in the Tourism Act of 2008. It is to market Uganda internationally plus promoting quality assurance in tourist facilities in the country.