Entertainment giant MultiChoice Group signed a deal with Televisa Networks, a Mexican pay TV company, to launch a new Pop-Up channel dubbed tlnovelas on DStv.
The channel, which went live on September 14 and will stay on DStv Channel 133 till August 2021, is set to broadcast Televisa’s most successful telenovelas.
“The channel aims to delight customers with stories that will captivate them through compelling plots that will certainly drive unique emotional connections with viewers,” reads an official statement.
“From young adults, women, men and even children, there is a story for everyone to enjoy.” The channel’s content basket carries over 800 titles in various genres, including romantic comedies, epic dramas, and a raft of other stories that can be consumed by both the young and old.
Some of the stories to look out for are “Teresa”, “My Heart is Yours” (Mi Corazón es Tuyo), “Passion and Power” (Pasión y Poder) and “Fooled into Love” (Amores con Trampa), and the flagship show “Love Spell” (Sortilegio), which premiered on the launch day.
“As Africa’s most-loved storyteller, we are unwavering in our commitment to ensure that we continue to find the best available content and stories to delight our customers, both now and into the future,” says Colin Asiimwe, MultiChoice Uganda head of marketing.
“We endeavor to deliver both world-class international content as well as the very best in local content, giving our loyal customers a never-ending selection of outstanding entertainment.”
According to Fernando Muñiz, the general director of Televisa Networks and Televisa International, the launch of tlnovelas showcases the growing value of tlnovelas brand worldwide.